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3 Easy Curb Appeal Projects for Your Small Business

Tammy Wilcox October 21, 2020

Are you a small business owner looking for a creative way to improve the appearance of your store? Try these simple curb appeal-boosting projects to attract new customers and delight existing ones, too.

  1. Update Your Signage

The best curb appeal investment you can make is to give your store signage a makeover. Not only will this improvement enhance the overall appearance of your business, it’s also a smart way to communicate information to potential customers. Advertising fixtures like store awning signs are a charming addition for any small business. Imprint them with your business name, logo and other useful information to add a little extra curb appeal to your commercial space.

  1. Address Your Parking Areas

Do you have a dedicated parking area for your commercial property? If so, give your paved surfaces a thorough inspection and make repairs as necessary. If a full replacement is in order, upgrade to eco-friendly perpetual pavement which will remain attractive for years to come. If your customers will be parking on the street, install a helpful sign near your main entry to outline convenient parking options. Make shopping easy on your customers and they’ll be sure to return.

  1. Maintain Your Landscaping

Commercial spaces have a tendency to look uninviting, but there’s an easy way to add warmth to your exterior through the use of landscaping. Keep your lawn trimmed if you have visible grass on your property. If you have some extra space on your lot, plant a combination of herbaceous plants and colorful berries like winterberry holly to give the space some year-round color. You’d be surprised at how much the addition of plant life can soften the look of your building.

Improving your business curb appeal is always a clever investment. Follow these tips and you’ll see just how much a quick makeover can help to bring in customers.

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